In today’s episode, our host Jaime Slutzky shares with us the top layers of online strategies, breaking down the core components of marketing, nurturing, and servicing helping you to create a clear action plan to propel your music studio forward.
Three Elements of Online:
1) Marketing
- Two sides: posting and engaging
- Progression from organic marketing to content marketing to paid marketing.
- Building a sense of community through engagement on social media.
2) Nurturing and Sales:
- email marketing.
- Using DMs as a first step in conversations.
- Empowering students with information to build trust and interest.
3) Servicing Your Students:
- Streamlining business operations with online tools.
- Expanding online opportunities through private lessons, group programs, digital products, workshops, and courses.
- Focusing on easy access and support for online students.
Action:
Evaluate what you’re curring tly doing online and how it falls into the buckets listed above.
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Wanna chat? Go to https://callwithjaime.com
