In this episode of the Music Teachers: Expand Online podcast our host, Jaime Slutzky, discusses using storytelling on your music teaching website to draw prospective students in.
- Music Teacher websites used to be static (like sheet music) Now they have the opportunity to craft an experience in real time (like those interactive composition apps!)
- A great place to start the student experience is right from the most visited pages on your website: Homepage, About Page and Services Page
- We discuss specific ways to engage the website visitor – visuals, colors, text and video
Action item:
Review your static pages and see how well they tell your student’s story. Use one of the ways to connect with Jaime below and share on a scale of 1-10 how well your current website creates that experience!